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Local Lead at Sofar Sounds (US)

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Job Description

As the Local Lead, you will be responsible for building the local Sofar community in your city. This will be a group of artists, hosts, crew, A/V, photographers and like-minded organizations.

You’ll plan, organize and promote Sofar shows in your city. As you grow the local Sofar community, your role will evolve and you’ll start working more closely with our regional concerts and marketing teams to evolve the city further.

Sofar has worked with over 30,000 artists, hosted over 1,000,000 fans at shows around the world and engages with millions more online each month. You will be part of a music-adoring team who are passionate about creating an industry-leading culture that supports artists and introduces their music to new fans.

What you’ll do:

  • Serve as a local leader to ensure the highest-quality experience at every Sofar show you produce – for the audience, artists, hosts, crew, A/V team, and photographers
  • Always be on the lookout for awesome new artists to book and venues to work with. You’ll build relationships and support their development locally through Sofar.
  • Hire and manage a team of crew members to produce Sofar shows
  • Promote the shows you produce to fill the room
  • Build partnerships with local organizations that share a similar ethos for supporting diverse and inclusive grassroots communities
  • Hold community events (e.g. socials, networking events, panels, jam nights) to connect, support and represent community in your city
  • Manage local gear and event supplies inventory, and attend additional shows as needed
  • Take responsibility for your city’s growth and success as it relates to ticket inventory, show quality, and overall experience
  • Know your city and represent its authentic voice through everything you do


Who you are:

  • You’re driven by supporting artists, and have new, unique ideas on how to do so
  • You’re well connected to your local music community
  • You are a natural connector and you thrive on bringing people together
  • You take pride in knowing your city like no one else
  • You can work autonomously, but remain connected
  • You’re organized, detail-oriented and work well with deadlines and problem solving
  • You are able to work flexible hours
  • Previous experience in producing live music events or any type of creative curation is a big plus
  • Previous experience in working with local community organizations is preferred

Job Summary

Charlotte, AR, USA Location
Full Time Job Type
Salary Competitive


Sofar Sounds reimagines the live event experience through curated, secret performances in more than 400 cities around the world. Cofounded in London in 2009 by Rafe Offer and Rocky Start, Sofar brings guests and artists together in unique locations, without the distractions that plague other live events. Sofar shows begin as a secret: guests sign on for three unnamed performances at undisclosed locations, hosted by community members in everyday spaces — from living rooms and rooftops, to retail stores. Through the transformation of these spaces into captivating venues, Sofar serves as a platform for artists to connect with engaged audiences in cities around the world. Sofar invites guests to discover new artists, spaces, people, neighborhoods and cities, whether at home or abroad, creating an inclusive and accessible global community where people make genuine connections. To learn more about Sofar Sounds check us out at or follow the conversation on social media at @sofarsounds or using #sofarsounds. Need a little more? Check this out:

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