Communications holds a pivotal role within Monstercat; as the central hub for our media & publicity relations, this team works directly with artists and managers to craft highly impactful narratives and content opportunities around music releases. Reporting to the Head of Communications, the Communications Manager will assist in the development and execution of strategic and effective communications for Monstercat’s music releases, live events, partnerships, and corporate initiatives, with a focus on developing and emerging talent. On a daily basis, you’ll write and distribute press releases, maintain media lists, present compelling targets, craft pitches, and deliver success reports across various campaigns, as well as play a key role in helping at live shows, festivals, photoshoots, interviews, networking events, meetings, and general needs at the LA Office.
Craft & distribute press releases for music releases
Develop & execute PR campaigns for assigned artists, to include: research, targets, pitches, media opportunities, press releases, and success reports
Liaise with Project Managers, A&Rs, and artist management teams to align on a narrative pre-release, deliver wins post-release, and analyze overall performance via Muck Rack.
Regularly look for opportunities where Monstercat (brand, artists, staff) can expand its footprint in the global media & music industry landscape by monitoring trends, press stories, and industry happenings.
Maintain and expand our media lists
Continuously update our Thought Leadership list with conferences, awards, and honors, plugging deadlines into the calendar for each
Handle administrative tasks such as Communications expenses, award submissions, weekly Monstercat Marketing newsletter updates, meeting schedules, and Asana projects when necessary
Build emerging artists into established artists through captivating story-telling, strong media opportunities, and novel wins over time, that clearly narrate their career growth
Assist in the creation of media plans to support Monstercat’s business goals, including ideating story angles, target writers & publications, and relevant industry topics & trends
Build strong relationships with music, tech, gaming, business, and lifestyle journalists
Maintain professionalism with artists and their teams, both across work communications, on social media, and at Monstercat events
Act as a Monstercat representative and artist liaison when attending live shows, festivals, office events, and PR engagements such as photo shoots, interviews, and partner meetings
2-3 years experience in Public Relations
Bachelor’s degree in communications, marketing, public relations, or relevant field
Excellent writing skills
A growing list of media contacts and relationships in the music space
Deadline-oriented, inquisitive, with great follow-up and reporting skills
Ability to track and evaluate placement success using relevant PR metrics
Clearly convey press opportunities and requirements to internal and external teams
Self-motivated, proactive, and resourceful
Meticulous attention to detail and ability to multi-task 3-5 campaigns each month
A passion for the music industry is imperative; a love for electronic music, gaming, and/or content creation is a plus
Los Angeles, CA, USA
Monstercat is North America’s largest independent electronic music record label. Founders Mike Darlington (CEO) and Ari Paunonen (CSO) founded the label in 2011, and since moving to Vancouver, British Columbia, have built a roster of world-renowned artists. The company’s mission is to connect artists with fans in a way that nurtures the spirit of sharing and family.
Monstercat is a label finely in-tune with an audience that communicates primarily in the online realm. Notable achievements include: over 7 million YouTube subscribers, 4 billion streams, and 4 million record sales. With major markets including the United States, the UK, and Australia, Monstercat has highly successful branches of merchandising, live event promotion, and technological innovation.
Backed by enthusiastic employees, driven artists, and the dedication of supporters world-wide, every chapter of our story is worth a listen.
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